Client:
Dog Daze Music Festival
About:
I collaborated with Clubhouse Design and the event organizers of Dog Daze Music Festival, a large-scale EDM event held at Fresno’s Save Mart Center, to bring the festival flyer to completion. My role involved providing creative direction for the initial illustrated concept, ensuring the design aligned with the festival’s branding and promotional needs. Working in tandem with Clubhouse Design’s illustration work, I refined and structured the flyer layout before the final deliverables were handed off to the headlining artist’s talent agencies for completion and distribution.
This project marked a milestone in my career, contributing to a high-profile event partnered with Fresno State University, where I earned my BFA in Graphic Design.
Scope:
Signage, Visual Identity, Brand Style Guide, Apparel Design
